PETA (Young Ones 2023)
ROSIES ROYALTIES
(SHORT)BRIEF: Talk about speciesism.
Solution: A campaign reminding you on who actually designed your t-shirt. And who you should pay for it. By collecting the royalties that the cow, snake and leopard never got for their designs - PETA can continue to counteract industries where animals are still tormented for the looks of their skins.
Solution: A campaign reminding you on who actually designed your t-shirt. And who you should pay for it. By collecting the royalties that the cow, snake and leopard never got for their designs - PETA can continue to counteract industries where animals are still tormented for the looks of their skins.
![](https://freight.cargo.site/t/original/i/a9fb59275d4781d51b45bb868d56960e7534ee8964ceeeaaa64e2b5ae76d7709/one_pager_peta.jpg)
![](https://freight.cargo.site/t/original/i/a5559f60fe481a577250a7e10c57596e9559b8a93a40c96f4496df8af2e046c2/ooh_3_peta-1.jpg)
![](https://freight.cargo.site/t/original/i/b72f9a8308016e9fe251e0489ac31799a7f57e6a105abd85988d44c9b290a371/OOH_2_PETA.jpg)
![](https://freight.cargo.site/t/original/i/739c55298a278cac082b524fa1e2f8b247ca4ce39a7688ac4659c8b6bfa79fae/ooh_1_peta-1.jpg)
![](https://freight.cargo.site/t/original/i/d84952b2f684d2fa543b8b2d48b18010e36fcd85260d20abe39f6dd5f131106b/wall_right_sara.jpg)
![](https://freight.cargo.site/t/original/i/b585bd0e0e09c1f068d223be8e3d87e4235c50d8421c1550670fe109384185de/sticker_peta_klara11.png)
![](https://freight.cargo.site/t/original/i/29632529521546034b5aeb95c3ea04b5db1d821fa9a297a2c4d8683f6ed0589d/window.png)
![](https://freight.cargo.site/t/original/i/e1fce1ba04a40bbdf39e4d63f3ce350be27fb13beb1b889eb1dd5df19a770104/sticker_peta._ny1png.png)
TEAM: ME, MAJA KARSTRÖM, IDA NORDENG, HANNA RÖNNÅS